All about ACOs. What marketing agencies specializing in healthcare—and their clients—should know about accountable care.

All about ACOs. What marketing agencies specializing in healthcare—and their clients—should know about accountable care.

The healthcare landscape continues to evolve, and the trend toward value-based care (VBC) isn’t going away anytime soon. While the move away from fee-for-service started years ago, we’ve come a long way from the days where simply getting these models up and running was our biggest challenge. For marketing agencies specializing in healthcare, understanding the shift to accountable and value-based care is essential to helping clients keep pace with this trend and making sure they benefit from...

Activate Health’s innovative approach to healthcare marketing videos: bringing a 40-foot mobile clinic into a 20″ x 20″ booth

Activate Health’s innovative approach to healthcare marketing videos: bringing a 40-foot mobile clinic into a 20″ x 20″ booth

Get a sneak peek at the incredible immersive experience offered by today’s latest stereoscopic 3D technology. This virtual reality (VR) video is just one example of the incredible technology companies can use to develop healthcare marketing videos that showcase capabilities within hospitals, pharmacies and medical clinics. To view our VR video, please ensure you select at least 2160s quality under the YouTube settings. For full 3D 360 capabilities, please use a mobile-enabled virtual...

How a Phoenix-based healthcare advertising agency helped its specialty pharmacy client successfully launch a new compounded product suite

How a Phoenix-based healthcare advertising agency helped its specialty pharmacy client successfully launch a new compounded product suite

It was 2013, and a national specialty pharmacy headquartered in Arizona was looking for a Phoenix healthcare advertising agency that could understand the complexity of its marketing opportunities and challenges. That’s where Activate Health came in. Its leaders have decades of combined experience in healthcare marketing and strategy. The healthcare advertising agency’s members also have deep expertise in content marketing, social media and public relations tactics. The two organizations...

Healthcare PR agency client receives B2B, consumer PR mentions in Bloomberg, Wall Street Journal, LA Times, Chicago Tribune articles

Healthcare PR agency client receives B2B, consumer PR mentions in Bloomberg, Wall Street Journal, LA Times, Chicago Tribune articles

LTCG, a leading insurance administrator, has received numerous consumer and B2B PR mentions in prominent insurance publications including The Wall Street Journal and Bloomberg this month, thanks to its healthcare PR agency Activate Health. The marketing firm's strategic public relations support positioned LTCG’s CEO as a thought leader in the long term care insurance and benefits space. LTCG is a business process outsourcing (BPO) firm, taking on the administration of long term care...

How a strategic approach to specialty pharmacy public relations can elevate your brand

How a strategic approach to specialty pharmacy public relations can elevate your brand

Behind every advancement in specialty pharmacy, there are real people driving change — innovators, advocates, and care providers whose work often goes unseen and unsung. That's where specialty pharmacy public relations (PR) can play a pivotal role in elevating these impressive stories. At Activate Health, we’re experts at crafting strategic content that resonates with your audiences. This is especially true for specialty pharmacies, which occupy a unique space in the larger healthcare...

A premier Nashville healthcare advertising agency: Activate Health opens office in Music City

A premier Nashville healthcare advertising agency: Activate Health opens office in Music City

It's official--Activate Health is now a Nashville healthcare advertising agency!  This move to music city was aligned with our strategic growth plan which includes serving clients in the health IT space as well as leading health systems, health plans and partners of these organizations. There's nowhere better to do that than Nashville, which is experiencing rapid growth in health IT. In fact, we're already applying the expertise we've gained serving our clients to help population health,...