Healthcare thought leadership is a term that gets thrown around a lot in the marketing world. But what it really means, and the kinds of results it can realistically generate, can vary based on who you talk to. In our world, healthcare thought leadership is...
DesignRush, a B2B marketplace helping brands find the right graphic design company, just announced its list of top agencies nationwide. Once again, Activate Health has been placed on the list, as the #3 healthcare branding agency and design firm. The company also...
The COVID-19 pandemic and the economic downturn that accompanied it has drained the profitability out of businesses across a wide range of sectors. So it only makes sense that healthcare marketing agencies serving these companies would also feel this pain. Yet...
Given how rapidly our understanding of COVID-19 is changing, we’ve made an update to our original conversation about the impact of this virus, its transmission and treatment protocols. Stay tuned and check back often for the latest! As a healthcare marketing firm...
While our first concerns as a nation should, of course, be on the health and safety of all citizens, those of us who work in the business of healthcare marketing and communications can’t help but wonder about secondary factors as we witness the rapid spread of...
Walking into a brand new decade, there’s plenty of opportunity for savvy health care PR teams to lead the crisis communications charge when it comes to mitigating potential disasters. While most large (think Fortune 500) health care companies do have crisis...
