The B2B Healthcare Month in Review: February 2023
This month has come and gone and we’ve complied a list of the top headlines for busy healthcare marketing and PR professionals. Progress is being made on the regulatory front as CMS aims to align it’s standards across all of its 20+ programs, and the president calls for a cap on insulin for all Americans. CVS is also back in the headlines with a $10.6B deal with Oak Street Health. And as spring is quickly approaching, the HHS is preparing states for the end of the COVID-19 public health...
The B2B Healthcare Month in Review: January 2023
To help ease the stress of the new year, the Activate Health team has pulled together a list of need-to-know stories for busy healthcare marketing and PR professionals. The start of 2023 brings new initiatives and policies, including a $35 cap on the monthly cost of insulin for Medicare beneficiaries and a $1.7 trillion spending package. Enrollment in both Medicare Advantage and ACA plans are hitting all-time highs. And on the COVID-19 front, the country’s national public health emergencies...
The B2B Healthcare Month in Review: December 2022
As 2022 comes to a close, we’ve compiled the top healthcare headlines from December to help busy healthcare marketing and PR professionals stay up to date. Numerous regulatory stories make up this month’s headlines including The Centers for Medicare & Medicaid Services’ (CMS) bid to implement electronic prior authorization systems and the reduction of the number of plans insurers can offer through the ACA Marketplace. Also, as we round out the year, surveys and studies show that people...
The B2B Healthcare Month in Review: November 2022
With 2023 quickly approaching, we’ve complied the top healthcare stories from November to help busy communications professionals stay up to date on the latest industry news. On the public health front, the COVID public health emergency has been extended into the new year and the monkeypox virus is being renamed. Also, recent research has shown a rise in those seeking mental health treatment and the growing demand for psychologists. REGULATORY NEWS CMS finalizes rule to narrow gaps...
Strategic healthcare marketing agency Activate Health named “Best Of” Tennessee winner by UpCity
UpCity is a resource that connects over 1.5 million businesses to providers they can trust. These providers include accounting firms, HR consultants and advertising firms – among which strategic healthcare marketing agency Activate Health has been named a 2022 winner. Activate Health was named a “Best of Tennessee” winner for our team’s tremendous work at the local level in UpCity’s second annual “Best Of” Awards. UpCity selects the top B2B service providers—such as marketing firms and web...
The B2B Healthcare Month in Review: October 2022
As we step into quarter three, our Activate Health team has put together the top headlines impacting the healthcare industry this October. This month, a number of mergers and acquisitions have come to fruition despite numerous surveys reporting increased health spending, negative operating margins and clinicians looking to exit the healthcare industry entirely. And while the end of the COVID-19 public health emergency (PHE) may be near, so may relaxed telehealth regulations. M&A...