by Breann Chast | May 1, 2024 | Activate Insights
Welcome back to our two-part series on media planning for healthcare. Our second installment dives into how the 5 Ps (product, price, place, promotion, people) can inform your strategic efforts. We’ll be outlining how you can use this framework to enhance your...
by Breann Chast | Apr 12, 2024 | Activate Insights
Healthcare media planning can be daunting. The complexity of the industry combined with an increased focus on metrics puts pressure on marketers to consistently deliver strong results. It’s important to take a strategic approach to healthcare media planning so you can...
by Breann Chast | Feb 23, 2024 | Activate Insights
Leading organizations across the healthcare industry—especially those who are selling in a B2B space—know that building a valuable brand experience makes a difference for your customers and prospects. Relying on promotional content isn’t enough to catch the eyes of...
by Jessica Johnson | Nov 12, 2021 | Activate Insights
In a recent expert list published by DesignRush, a B2B marketplace focused on connecting brands with specialized agencies, Activate Health is listed as a top firm for organizations looking for creative branding, in healthcare and various other industries. Activate...
by Laura Reagen | Feb 16, 2021 | Activate Insights
In the early days of Activate Health, our leaders were primarily seen as experts in health insurance and health system marketing. We collaborated with many large, national healthcare organizations looking to engage providers, market to consumers and expand the reach...
