by Laura Reagen | Mar 2, 2020 | News
Activate Health was recently recognized by The Manifest, among other highly-ranked agencies in several categories. A sister website to Clutch, The Manifest was launched in February 2018 as an additional tool for agencies to build their online reputation, feature...
by Laura Reagen | Feb 7, 2020 | Industry Updates
Walking into a brand new decade, there’s plenty of opportunity for savvy health care PR teams to lead the crisis communications charge when it comes to mitigating potential disasters. While most large (think Fortune 500) health care companies do have crisis...
by Laura Reagen | Jan 10, 2020 | Industry Updates
Healthcare PR agencies and other PR pros should already be familiar with the Cision brand—from media monitoring to vetting outlets for active pitching and outreach, Cision makes our lives easier and our work more targeted on a daily basis. This media giant also...
by Laura Reagen | Jan 3, 2020 | Activate Insights
Website trends and best practices are constantly evolving. And many healthcare brands are stepping up in all of the right ways, including improved usability standards, self-service features and user-centric redesigns. But it’s easy to oversimplify the work-intensive...
by Laura Reagen | Dec 13, 2019 | Industry Updates
With more “major players” in healthcare than ever before thanks to massive consolidation within our industry, there are big numbers, strategies and stories behind these big brands. On an annual basis, Brand Finance assesses and ranks thousands of companies worldwide...
by Laura Reagen | Oct 23, 2019 | News
Effective health care branding helps your brand personality shine while eliciting meaningful dialogue with your audiences. Is your brand personality young, exciting and intellectually curious? Or perhaps it’s warm, comfortable and secure? Regardless of these exact...