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Riding the digital wave of transformation. How digital tools and tech have reinvented today’s healthcare PR and marketing strategies.

Riding the digital wave of transformation. How digital tools and tech have reinvented today’s healthcare PR and marketing strategies.

by Laura Reagen | Aug 17, 2020 | Healthcare Marketing Firm News

According to a new article on ITPortalPro, digital transformation totally has changed how and when organizations engage their audiences, and you can be sure it’s had a lasting impact on healthcare PR and marketing strategies as well. A new post by author Cara Sloman...
Healthcare branding agency Activate Health earns a place on list of top graphic design companies nationwide

Healthcare branding agency Activate Health earns a place on list of top graphic design companies nationwide

by Laura Reagen | Aug 11, 2020 | News

DesignRush, a B2B marketplace helping brands find the right graphic design company, just announced its list of top agencies nationwide. Once again, Activate Health has been placed on the list, as the #3 healthcare branding agency and design firm. The company also...
COVID-19’s impact on care delivery has changed the game for healthcare marketing agencies

COVID-19’s impact on care delivery has changed the game for healthcare marketing agencies

by Laura Reagen | Jul 10, 2020 | Activate Insights

The COVID-19 pandemic and the economic downturn that accompanied it has drained the profitability out of businesses across a wide range of sectors. So it only makes sense that healthcare marketing agencies serving these companies would also feel this pain. Yet...
Highlights from the latest COVID-19 research

Highlights from the latest COVID-19 research

by Laura Reagen | Jul 9, 2020 | Industry Updates

Given how rapidly our understanding of COVID-19 is changing, we’ve made an update to our original conversation about the impact of this virus, its transmission and treatment protocols. Stay tuned and check back often for the latest! As a healthcare marketing firm...
How will COVID-19 impact the business of healthcare marketing and communications?

How will COVID-19 impact the business of healthcare marketing and communications?

by Laura Reagen | Mar 12, 2020 | Activate Insights

While our first concerns as a nation should, of course, be on the health and safety of all citizens, those of us who work in the business of healthcare marketing and communications can’t help but wonder about secondary factors as we witness the rapid spread of...
Finding a health care marketing agency that checks all of the boxes.

Finding a health care marketing agency that checks all of the boxes.

by Laura Reagen | Mar 6, 2020 | Activate Insights

What is a company without its customers? Behind every organization’s marketing initiatives is a goal to draw in and maintain buyers and influencers, and health care companies are no different, regardless of whether they are marketing B2B or B2C. Customers simply don’t...
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