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Sarah McLeod Gives Back Through Nonprofit Healthcare Marketing: A Spotlight on Arizona Autism United

Sarah McLeod Gives Back Through Nonprofit Healthcare Marketing: A Spotlight on Arizona Autism United

by Sarah McLeod | Dec 10, 2025 | Activate Insights

We know healthcare isn’t just about systems and services—it’s about people. As we celebrate 15 years as a healthcare marketing and PR agency, we’re putting that belief into action by giving back to the communities that inform our work every day. Our sponsored...
Activate Health CEO Sarah McLeod examines the ACA’s legacy in healthcare marketing for MedCity News

Activate Health CEO Sarah McLeod examines the ACA’s legacy in healthcare marketing for MedCity News

by Sarah McLeod | May 18, 2025 | Activate Insights

Fifteen years after the Affordable Care Act (ACA) transformed the U.S. healthcare system, its ripple effects continue to shape how organizations communicate with patients, providers, payers, and beyond. In a new article published by MedCity News—the leading online...
Bigger not always better: Why the top healthcare marketing agencies may not be true partners in your success

Bigger not always better: Why the top healthcare marketing agencies may not be true partners in your success

by Sarah McLeod | Apr 15, 2025 | Activate Insights

The healthcare marketing agency shift Today’s top healthcare marketing agencies look nothing like they did five years ago. Mergers and acquisitions continue to reshape the industry, and the big keep getting bigger. Agency consolidation has become the norm, but who...
Marketing to Healthcare Executives on LinkedIn: B2B Best Practices for Social Media

Marketing to Healthcare Executives on LinkedIn: B2B Best Practices for Social Media

by Sarah McLeod | May 13, 2021 | Activate Insights

With an active network of over 630 million professional users, it’s no surprise that LinkedIn tops the charts as B2B marketers’ favorite social platform. In the last year alone, LinkedIn has reported an 60% increase in content creation across its network. What’s clear...
Activate Health’s innovative approach to healthcare marketing videos: bringing a 40-foot mobile clinic into a 20″ x 20″ booth

Activate Health’s innovative approach to healthcare marketing videos: bringing a 40-foot mobile clinic into a 20″ x 20″ booth

by Sarah McLeod | Mar 27, 2018 | Activate Insights

Get a sneak peek at the incredible immersive experience offered by today’s latest stereoscopic 3D technology. This virtual reality (VR) video is just one example of the incredible technology companies can use to develop healthcare marketing videos that showcase...
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