When selecting a PR agency, healthcare specialization is critical for organizations in this industry because of its complexity. Fortunately, Activate Health has decades of combined experience from our team’s marketing and PR roles at health plans, health technology firms, and healthcare advertising firms. This unmatched understanding of all aspects of the healthcare industry has resulted in Activate Health being named on Newsweek and Statista’s list of America’s Best Public Relations Agencies for 2024.
About the list of America’s best PR agencies
The inaugural America’s Best Public Relations Agencies list includes 150 firms and is based on a survey of PR agency employees and owners, as well as people who work in the PR, marketing or communications department of a U.S. company—all recommended PR agencies in their field of focus to the list. Activate Health was recognized with a five-star rating in the healthcare and pharmaceutical sector with specialization in brand recognition and marketing by Newsweek and Statista. The latter is a world leader in the creation of company, brand, and product rankings and top lists, and bases its findings on comprehensive market research and data analysis.
Our PR agency healthcare experts live and breathe this industry
As a leading PR agency, healthcare firm Activate Health is made up of dedicated experts who understand the unique players in this space. Our creative and account teams’ knowledge spans hospital and health systems, specialty pharmacy, health insurance, health tech and beyond. Because we are solely focused on healthcare, our clients don’t have to get us up to speed on the latest regulatory impacts or concepts like value-based care. Therefore, we can hit the ground running as strategic partners to the organizations we work with.
Even though healthcare is our bread and butter, all our marketing and branding efforts entail research, strategy, creative, results and refinement—in that order. This allows us to translate clients’ needs into creative work that exceeds expectations in terms of impact and aesthetics. Similarly, our PR strategies begin with detailed research into specific health and health technology media opportunities, target markets and thoughtful positioning of client products and services before pitching begins.
Our clients’ success is our success
As a result of our detailed and research-driven approach, we’ve secured incredible B2B trade media coverage for our clients across leading publications in the hospital, health insurer, population health and mobile health spaces.
For instance, we secured 60+ local and national earned media placements and speaking opportunities for our client Banner|Aetna, resulting in an audience reach of 900 million and publicity value of $15 million.
Along these same lines, social media was once thought of as a consumer strategy. But with a savvy PR agency, healthcare companies can also use social as an effective tool to incorporate into their B2B media strategy and build thought leadership in the industry. With the help of an experienced media partner’s close oversight, our clients have garnered incredible success bolstering their social media engagement and their brand’s public perception.
What our clients say
Activate Health’s ranking as one of the best PR agencies in America is only possible due to the partnership and confidence of our valued clients.
“We have always been able to count on their team as reliable, trusted partners and their knowledge of our niche healthcare space serving long-term care insurance companies and policyholders. Their industry experience shines throughout their work.”
“They were very in tune with our goals and overall initiatives, especially in the launch of new products and services. The thought leadership messaging they created was always on point and they worked very closely with all of our stakeholders to ensure that every viewpoint was given.”
These, plus more, testimonials are available on UpCity. Our profile on this platform gathers interviews from our clients about their experience with Activate Health help bring transparency and trust to the B2B space.
Searching for some PR agency healthcare experts?
Partnering with a team that understands the complexities of healthcare PR and marketing will give you an advantage. Activate Health can offer the tools, strategies, and insights needed to navigate the niche landscape effectively. If you’re looking to elevate your brand’s marketing and PR strategy, contact us today!