by Laura Reagen | Jan 3, 2020 | News
Website trends and best practices are constantly evolving. And many healthcare brands are stepping up in all of the right ways, including improved usability standards, self-service features and user-centric redesigns. But it’s easy to oversimplify the work-intensive...
by Laura Reagen | Dec 13, 2019 | News
With more “major players” in healthcare than ever before thanks to massive consolidation within our industry, there are big numbers, strategies and stories behind these big brands. On an annual basis, Brand Finance assesses and ranks thousands of companies worldwide...
by Laura Reagen | Oct 23, 2019 | Healthcare Marketing Firm News
Effective health care branding helps your brand personality shine while eliciting meaningful dialogue with your audiences. Is your brand personality young, exciting and intellectually curious? Or perhaps it’s warm, comfortable and secure? Regardless of these exact...
by Laura Reagen | Oct 2, 2019 | News
Clutch’s new report named Activate Health as one of the top health care advertising agencies in the US in 2019. The list featured agencies in 14 different industries such as health care, automotive and legal. The agencies recognized by Clutch all demonstrated a...
by Laura Reagen | Aug 16, 2019 | News
It’s easy to unknowingly fall into a “write it, use it and forget about it” mentality when it comes to your content strategy. But for organizations searching for a tried-and-true way to vet their messaging, one of the most valuable tools is a content audit. This...