Marketing Health Technology
Marketing health technology to payers by transforming consumer data into a meaningful, compelling report with impactful visuals.
MARKETING HEALTH TECHNOLOGY
The 2019 Benchmark Report was used as a fulfillment guide on the HealthSparq website and as an important tool to drive qualified leads and convert them to potential buyers.
BUILDING THOUGHT LEADERSHIP
The report positioned HealthSparq as a leader not only in the field of transparency, but also as a right-hand partner to health plans looking to better understand complex topics such as member trust and engagement.
BOLSTERING THE DIGITAL BRAND
HealthSparq continues to use infographics created as part of this effort to enhance its social media and blog posts, and plans to commission new benchmark reports each year.